Transforming the Way We Eat
How Activeat Increased Revenue by 120%
PROBLEM: Activeat, a healthy meal subscription website, was facing low conversion rates and revenue. They also struggled with providing a personalized meal selection process and advanced ordering feature to their customers.
SOLUTION: We redesigned the Activeat website with a focus on custom UI and UX design. We implemented a personalized meal selection process that allowed customers to choose their preferred meal options including vegetarian, non-vegetarian, and eggetarian options. They could also choose the number of days for their meal plan and the number of meals per day, including breakfast, lunch, snack, and dinner. Additionally, we included options for different types of meal plans, such as low-carb, balanced, keto, and vegan.
We also included the option for customers to place their orders a day in advance before 4pm and also have the option to order desserts 2 days in advance. The entire website redesign was focused on showcasing the Activeat brand through clean and modern design, high-quality images and consistent color scheme.